The Social Network Business Plan 18 Strategies That
November 30, 2009 by admin
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All of us know that users of the Web do not read advertisements on the websites we visit, yet the online communities are emerging as the next great media rely solely on this method to produce revenue. In The Social Network Business Plan, social network expert, David Silver presents and explains 18 cutting-edge methods to create revenue for social network websites–none of which are advertising. He also predicts the demise of seemingly successful online communities such as MySpace and Facebook that rely on advertising as non-sustainable modalities. Silver describes and explains that in the future new products and services will be introduced, talked about, rated, reviewed and recommended – or killed – by online communities. One example of the 18 new revenue channels that online communities are adopting is the sale to vendors of anonymized conversations of the community members concerning those vendors’ products or services. Another example is online communities who partner with the internet providers to receive payment when a particular online community’s information is downloaded usinf that providers service. The other sixteen revenue channels are equally head-turning!
Silver is the only angel investor, operating down where the rubber meets the road, who is investing in online communities in their infancy, and writing about which ones will win and which ones will fail. more info
Billy Twitters and His Blue Whale Problem
November 28, 2009 by admin
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A blue whale is longer than thirty dogs lined up nose to tail. Its tongue weighs as much as four hundred cats. Blue whales make terrible pets….Just ask Billy Twitters. more info
TwitterPeek Mobile Tweeting Device with 6 Months of
November 28, 2009 by admin
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From the makers of Twitter and Peek, introducing the world’s first dedicated Twitter device – the TwitterPeek. It’s the easiest way to stay connected to Twitter with unlimited tweeting anywhere, anytime. TwitterPeek is a super thin and stylish device that lets you take Twitter with you and stay connected when and where you want it. No longer do you have to be in-front of your computer to stay up-to-date on what Ashton Kutcher, Lance Armstrong, Ellen DeGeneres, Britney Spears, Ryan Seacreast or Oprah Winfrey have to say. Go outside. Share. Discover.TwitterPeek allows you to read, send, reply, retweet and direct message your followers all on-the-go. Your device comes with a lifetime of unlimited service – no contracts, no hidden fees, no overages, no headaches. TwitterPeek is packaged in a lightweight, slim design with a color display, full keypad and simple menus to make tweeting on the go a breeze. Plus, it is super simple to set-up — enter your Twitter username and password and that’s it. You’ll start receiving tweets in minutes! TwitterPeek works on a high-speed wireless data network with nationwide coverage — no wi-fi needed. So TwitterPeek is always on and always receiving your Twitter feed. No need to switch over to an application and wait for only your 100 most recent tweets to download. You have your entire feed in the palm of your hand.What’s in the box: TwitterPeek device, AC charger, Rechargeable lithium ion battery, Quick start guide more info
Twitter Wit Brilliance in 140 Characters or Less
November 27, 2009 by admin
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Sometimes, what happens on Twitter shouldn’t stay on Twitter.
Twitter Wit is the first ever compilation of Twitter aphorisms and witticisms, celebrating a medium that has enabled millions of users to broadcast their lives and quips within Twitter’s 140-character limit, thus reinventing wordplay in the tradition of Dorothy Parker and Oscar Wilde. This collection includes hundreds of the most memorable and hilarious tweets to date, demonstrating that inside every moment is a joke waiting to be written.
Everybody’s twittering—from millions of regular folks to world-famous celebrities and writers like Ashton Kutcher, Stephen Colbert, Jimmy Fallon, Sarah Silverman, Penn Jillette, Neil Gaiman, Paula Poundstone, Susan Orlean, Russell Brand, Margaret Cho, Stephen Fry, Rainn Wilson, and Diablo Cody—they’re all here, and all of them sharp as stilettos.
Facebook Marketing Leverage Social Media to Grow Your
November 27, 2009 by admin
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Profit from Facebook!
High-Impact, Low-Cost Social Marketing That Works!
With more than 80,000,000 affluent, savvy members, Facebook is today’s fastest-growing marketing opportunity! But traditional marketing methods won’t work here. In Facebook Marketing, best-selling author Steven Holzner reveals new social marketing techniques that do work, and shows you exactly how to make the most of them. Using true case studies, Holzner introduces powerful new techniques from today’s smartest Facebook marketers…and helps you avoid pitfalls that can cost you money and credibility. No matter what business you’re in, you’ll learn how to create bottom-up, “viral” Facebook marketing programs that achieve maximum results at minimum cost!
- Crafting your Facebook profile for maximum impact
- Getting into the Facebook community: crucial dos and don’ts
- Joining the right Facebook Groups—or starting your own
- Creating a Facebook blog that attracts paying customers
- Promoting products and services with free Facebook Marketplace classifieds
- Hosting your own Facebook events: from company picnics to concerts
- Successfully advertising on Facebook, without overspending
- Promoting your business within today’s most popular Facebook applications
- Tracking the results of your advertising
- Using brand-new viral video marketing techniques
- Driving even more Web traffic to your Facebook pages
- Building your own Facebook applications
Introduction 1
1 Targeting Your Profile 5
Welcome to Facebook Marketing 5
Welcome to Facebook 7
Getting Started with Facebook 8
The Profile Tab 12
Across the Top 13
The Search Bar 15
Name, Photo, Networks, and Status 18
The Mini-Feed Section 19
The Friends and Friends in Other Networks Sections 19
The Photos Section 21
The Groups Section 23
The Information Section 24
The Education and Work Section 24
The Gifts Section 25
The Wall Section 25
Editing Your Profile 25
Setting Profile Privacy 27
The Friends Tab 31
Searching for Friends 31
Managing Your Friends 33
Creating Friend Lists 35
The Inbox Tab 37
Reading Messages 38
Avoiding Spam 39
Reading Notifications 39
Composing Messages 40
Getting Help 41
2 Facebook Groups 45
Welcome to Facebook Groups 45
Messaging Your Members 46
A Word About Spam 46
Joining Facebook Groups 47
What Groups Are Available? 47
Taking a Look at a Group 51
How Do I Join a Group? 54
Which Groups Can I Join? 54
Creating Your Own Facebook Groups 55
Creating Your Group 57
Customizing Your Group 58
Inviting Friends to Join Your Group 61
Seeing Your New Group 65
Managing Your New Group 67
Deleting a Group 70
3 Creating Your Own Pages 71
Welcome to Facebook Pages 71
Pages from a Marketing Perspective 72
Viral Marketing with Pages 73
Page Authenticity 74
Finding Pages 75
Searching for Pages 76
Browsing Pages by Type 78
Browsing All Pages 79
Becoming a Fan of a Page 80
Examining a Page 83
Sharing a Page 85
Creating Your Own Page 88
Examining Your New Page 92
Editing Your Page 94
Updating Your Fans 98
Promoting Your Page 99
4 Hosting Your Own Facebook Events 101
Welcome to Facebook Events 101
All About Facebook Events 102
Checking Out Your Friends’ Events 103
Taking a Look at an Event 104
The Information Section 106
The Description Section 107
The Other Information Section 109
The Photos,Video, and Posted Items Section 109
The Confirmed Guests Section 109
The Other Invites Section 109
The Wall 110
The Event Type and Admins Section 110
Adding an Event to Your Event List 110
Browsing for Events 113
Searching for Events 113
Creating an Event 115
Customizing an Event 117
Uploading the Image for the Event 118
Setting Event Options 118
Setting Event Access 119
Inviting People to Your Event 119
Seeing Your Event 122
Managing and Publicizing Your Event 124
Message All Guests 1… more info
TwitterPeek Mobile Tweeting Device with Lifetime Service Included
November 26, 2009 by admin
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From the makers of Twitter and Peek, introducing the world’s first dedicated Twitter device – the TwitterPeek. It’s the easiest way to stay connected to Twitter with unlimited tweeting anywhere, anytime. TwitterPeek is a super thin and stylish device that lets you take Twitter with you and stay connected when and where you want it. No longer do you have to be in-front of your computer to stay up-to-date on what Ashton Kutcher, Lance Armstrong, Ellen DeGeneres, Britney Spears, Ryan Seacreast or Oprah Winfrey have to say. Go outside. Share. Discover.TwitterPeek allows you to read, send, reply, retweet and direct message your followers all on-the-go. Your device comes with a lifetime of unlimited service – no contracts, no hidden fees, no overages, no headaches. TwitterPeek is packaged in a lightweight, slim design with a color display, full keypad and simple menus to make tweeting on the go a breeze. Plus, it is super simple to set-up — enter your Twitter username and password and that’s it. You’ll start receiving tweets in minutes! TwitterPeek works on a high-speed wireless data network with nationwide coverage — no wi-fi needed. So TwitterPeek is always on and always receiving your Twitter feed. No need to switch over to an application and wait for only your 100 most recent tweets to download. You have your entire feed in the palm of your hand.What’s in the box: TwitterPeek device, AC charger, Rechargeable lithium ion battery, Quick start guide more info
The Backchannel How Audiences are Using Twitter and
November 26, 2009 by admin
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Armed with laptops and smartphones, audiences today are no longer sitting quietly taking notes during live presentations. Instead, they’re carving out a new space in the room called the backchannel, where people are online searching for resources, checking your facts, and connecting with others inside the room and out.
When audiences are happy, the backchannel vastly extends the reach of ideas and creates a new sense of community and connectedness. But when they are unhappy, the intersection of frustrated audiences with unaware presenters can often create dramatic and public breakdowns of communication—and even mob mentality.
In this book, communications consultant Cliff Atkinson shows that if these new kinds of audience participation are embraced and the conversations properly handled, the outcome can be a new, more effective form of communicating. Whether you’re a host, presenter, or an audience member, Cliff will help you understand how this convergence of social forces is upending the presentation norm and how you can effectively manage the change. more info
The New Rules of Marketing and PR How
November 25, 2009 by admin
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For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind guide includes a step-by-step action plan for harnessing the power of the Internet to create compelling messages, get them in front of customers, and lead those customers into the buying process. more info
Follow Me On Twitter
November 25, 2009 by admin
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The Twitter Book
November 24, 2009 by admin
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This practical guide will teach you everything you need to know to quickly become a Twitter power user. It includes information on the latest third party applications, strategies and tactics for using Twitter’s 140-character messages as a serious–and effective–way to boost your business, as well as how to turn Twitter into your personal newspaper, tracking breaking news and learning what matters to you and your friends.
Co-written by Tim O’Reilly and Sarah Milstein, widely followed and highly respected twitterers, the practical information in The Twitter Book is presented in a innovative, visually rich format that’s packed with clear explanations and examples of best practices that show Twitter in action, as demonstrated by the work of over 60 twitterers.
This book will help you:
- Use Twitter to connect with colleagues, customers, family, and friends
- Stand out on Twitter
- Avoid common Twitter gaffes and pitfalls
- Build a critical professional communications channel with Twitter–and use the best third-party tools that help you manage it.
If you want to know how to use Twitter like a pro, The Twitter Book will quickly get you up to speed.
About the authors:
Tim O Reilly (@timoreilly), founder and CEO of O Reilly Media, has hundreds of thousands of followers on Twitter. Sarah Milstein (@SarahM) frequently writes, speaks and teaches about Twitter; she was the 21st user of Twitter.